About us

This is what we do

Cooking up

a new

way to

create

After a decade of working with brands like DAZN, Boots, UNiDAYS, and Wilko, Sam Wilde founded Swelly in 2024 to solve a familiar problem: great design takes too long when it’s buried in process.

Cooking up a new way to create

After a decade of working with brands like DAZN, Boots, UNiDAYS, and Wilko, Sam Wilde founded Swelly in2024 to solve a familiar problem: great design takes too long when it’s buried in process.Swelly was
Who we are

A studio born from experience - and a desire to move faster.

Swelly was created to deliver big agency thinking at startup speed - led by senior designers, powered by efficient workflows, and free from bloated layers or handoffs. We’re a small, experienced team that cares about doing great work, fast. Whether it’s a brand identity or a digital product, we move with purpose and we keep things personal.

Bringing experience from

the globes most loved companies.

12 years in the industry
Who we are

A studio born from experience - and a desire to move faster.

After a decade of working with brands like DAZN, Boots, UNiDAYS, and Wilko, Sam Wilde founded Swelly in2024 to solve a familiar problem: great design takes too long when it’s buried in process.Swelly wascreated to deliver big-agency thinking at startup speed - led by senior designers, powered by efficientworkflows, and free from bloated layers or handoffs. We’re a small, experienced team that cares aboutdoing great work, fast. Whether it’s a brand identity or a digital product, we move with purpose — and wekeep things personal.
Experience in 10+ industries

From start up to scale up

We've worked across a wide range of sectors solving complex problems in both B2C and B2B.

Catering

Fintech

AI

OTT Broadcasting

Healthcare

Ecommerce

Catering

Fintech

AI

OTT Broadcasting

Healthcare

Ecommerce

About us

We deliver
design value fast.

In our own words, how important culture, values and studio environment is to us as a web design agency
Clients & experience:

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After a decade working with brands including DAZN, Boots, UNiDAYS, and Wilko, I founded Swelly in 2024 to fix a problem I’d seen repeatedly: great design slowed down by unnecessary process.



We bring senior design expertise from multiple disciplines, focused on solving real customer problems and delivering impact quickly. We’ve helped founders get to market faster, driven measurable revenue growth for scale-ups through CRO, and supported large organisations in delivering meaningful change
Sam Wilde
Founder of Swelly
Sam Wilde
Senior Designer & Swelly Founder
I act as your senior design partner. I lead strategy, direction, and decision-making, working directly with you day-to-day. Where needed, I selectively bring in trusted specialists for some elements of UI production - giving you the focus and accountability of a senior freelancer, with the delivery power of a small, high-calibre team at hand.

Our band of creatives

Meet our exceptional team of creative professionals, led by Sam.
We specialise in delivering comprehensive designs that are conversion lead.
Justine
Senior Illustrator & Brand Designer
Joe
Product Designer
Govhar
Product Designer
Subhani
Product Designer

From start up to scale up

We've worked across a wide range of sectors solving complex problems in both B2C and B2B.
" Swelly have been a pleasure to work with, spot on with their knowledge and expertise. Highly recommend working with Swelly! "
Stephen Tasker
SMT
"Sam and the team at Swelly have been incredible partners. Hired to design an initial MVP for my startup, not only did they deliver quality above expectations, they also consistently went the extra mile to hit deadlines and support. Sam brings professional know-how from deep industry expertise and energy. He has a rare combination of skills, professionalism, and adaptability. Hiring him and the team was worth every penny."
Hao-Kai Wu
WorthIQ
"Sam has played a crucial role in bringing my MVP to life, from brainstorming ideas to collaborating with the development team and crafting a sleek AI SaaS product."
Abdul Majeeb
TrueGrade
"Swelly have massively improved our designs for marketing collateral - helping to breathe new life into our brand guidelines and make things look fresh. The team have been really easy to work with, requirements are quickly understood and timelines hit. I am a big fan!"
Xavier Roeseller
Infonetica
"Working with the Swelly team has been an absolute pleasure - collaborative, creative, and consistently on point. Their work added real clarity and energy to our brand"
Dan Martin
Redbrain
"Swelly have added great value to our projects by truly understanding our requirements and translating them into thoughtful, complete designs. They took our input on board throughout and brought solid insight and research to the table, ensuring we ended up with exactly what we needed."
Faiysal Kothiwala
The Beard Struggle
Our expertise

We make lasting impressions

Product Design

Intuitive, performance-driven design that solves real problems and delights users. Every decision is purposeful, driven by user insight and product goals. We craft seamless, beautiful interfaces that function with clarity and precision. Designed to scale and evolve as your business grows, our work ensures a cohesive, user-first experience across every touchpoint.

Brand Design

Strategic, meaningful design that brings your brand’s personality to life. We distill big ideas into clean, confident visuals that stand out and resonate. From logos to full identity systems, we create cohesive branding rooted in clarity, emotion, and consistency. Everything is crafted with purpose to communicate who you are — and why it matters.

Print Design

Tactile, impactful design that connects in the real world. From editorial layouts to packaging systems, we make every detail count. We focus on clarity, hierarchy, and finish — so your brand feels just as sharp on paper as it does on screen. Print design, done right, leaves a lasting impression and tells your story without saying a word.

Ready to make something great?

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